29.2 Assignment



     Script
Dave - Six Paths
The video is interpretive as the video does not tell a story with the lyrics. Dave does tell his own story throughout the video. Although the video is in a graveyard it can tell us a lot about the rap artist. It could tell us that he has lost people in his life or he could've been there himself. The lyrics do tell a story of the artist, It makes us the audience what the lyrics mean to us and what the artist is trying to make the audience understand. Using the setting as a graveyard and the colours of black and white can extend the songs meaning. The one colour that stands out is the red roses that can connote love and can give us a brief idea of what Dave is trying to show through the video. The artist includes allusions as he links other artists in his lyrics such as AJ Tracey. Using the cutting to the beat technique makes the audience concentrate on the key parts that the video is showing us.
Also while the music video is cutting with the beat there is moment when they show glimpses of red that can connote excitement, energy, passion, love, desire, strength, power, aggression, danger, and blood .
While this shot is a low angle shot and is looking up at him while the background is red can tell us that he is dominant or powerful.
J.Cole –Lost Ones
The music video is set in an apartment while you have two young actors who are having a discussion about a baby. The discussion is showed as a rap song while telling the story in the music video. The video seems like a movie while it’s telling the story. The lyrics tell us what the artist is addressing and tells us from his own experience. During the music video the girl raps about what she is going to do and talks about abortion and how J.Cole is the same as his farther. The song also as an extended meaning to it as it dedicated to people who have been in this position and have had to go through abortion. Lip Sync is used when the girl is rapping J.Cole’s verse. It is clear that it is lip sync as the voice does not change but tells the audience what the girl is thinking and saying. There is a flash back within the video showing when J.Cole was a young kid getting left by his dad, this is a technique of visual effects.
Coldplay – Adventure Of A Lifetime
The colours used in the music video are warm colours. Using warm colours can refer to happiness, health and peace. The style that is used in this music video is animation. The whole video is animated as they are monkeys dancing around. The video is also surreal as you the video is full of special effects such as CGI. The video does make a reference to the band and one of Dr.Dre products called the Beats Pill but there no references within the lyrics. Cutting to the beat is used in the dancing choreography while the apes are dancing. Visual effects are used throughout with the apes making them CGI and also making the band into apes and using lip sync. The video also uses green screen for the background of the video as it is based in a jungle,

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